Poster House First Friday

As the inaugural Director of Public Programs at Poster House, the first museum in North America dedicated to the art of the poster, Salvador conceived and produced the organization’s flagship First Friday program. This recurring monthly program opened the museum for free with extended hours and featured workshops, lectures, tours, and performances that contextualized the museum’s rotating exhibitions. The First Friday series became a cornerstone of the museum’s programming and grew to account for 25% of audience attendance. Video courtesy LaBu Productions.